First of all, I choose 11street and Taobao e-commerce websites in my assignment. 11street is a business-to-consumers (B2C) e-commerce websites. B2C means transactions conducted between a company and consumers directly. That means the seller are organizations and the buyers are individual who are the end-users of its products or services. 11street also known as e-tailing. 11street has provided some services such as online customer support, electronic payment, interactive order processing, multimedia catalogs, and virtual storefronts.
On the other hand, Taobao is a consumer-to-consumer (C2C) e-commerce websites. C2C means the markets are innovative ways to allow an individual sells products or services to other individuals and to interact with each other. This type of e-commerce websites is the modern version of using online auctions, e-commerce portals, personal websites, and posting to newspaper sites. Taobao is a convenient way for customers to buy and sell goods without go out home.
In addition, I will compare their types of both 11street and Taobao e-commerce website in my assignment.
1. Access control and security
- For the 11street user, you need to login in your E-mail and password before you buy something, or you can log in with your Facebook account. If you are the new customer, you need to sign up immediately and it is free to register as a member.
- For the Taobao user, you need to log in your phone number, username, or E-mail and password before you buy something, you also can log in with your Facebook account. If you are the new customer, you need to register as a member immediately by filling up your information.
2. Profiling and personalizing
- For the 11street user, you need to click My page > Manage My Account to full up your personality information. These profiles are used to recognize you as an individual user and help to authenticate your identity for account management, payment purpose and user feedback.
- For the Taobao user, you need to click the account management to manage your information.
3. Search management
- For the 11street and Taobao user, you can search the specific item by using the search engine without waste so many times to find it.
4. Content management
- For the 11street and Tabao user, you can get the information immediately by clicking some button only. For example, you can see the picture, materials, product status, price, total discount, shipping method, color, pattern and so on.
5. Catalog management
Catalog management ensures the quality of product data and enables suppliers to quickly broadcast product, price changes, and introduce new items. It included product names, descriptions, product hierarchy, price, and internal codes. Pricing calculate is one example of catalog management.
6. Payment
Both of them pay online by using phone, computer, or mobile device and it can get instant confirmation about that your payment has been submitted.
- For the 11street user, there are some payment method such as credit or debit card, online banking, ATM/ Bank transfer, and AirCash.
- For the Taobao user, there are some payment method such as saving card, credit card, scan code, cash or credit, and consumer card.
7. Collaboration and trading
- For the 11street user, if you have any question, you can call 03-27200000 to customer service in office hour only. There also have provided E-mail to buyer and seller. You also can follow the latest trend by using Facebook, Twitter, and Instagram .
- For the Taobao user, if you have any question, you can direct contact the company which you want to ask.
I will prefer 11street e-commerce website, because that is more convenient for me to buy something else which I want and the price is more cheaper.
